
FIKR the conglomerate of FIKR Marketing Communications (FIKR MC), FIKR Branding (FIKR B), FIKR Event Management (FIKR EM), FIKR Public Relations (FIKR PR), FIKR Interactive (FIKR i), Established in the capitals Riyadh & Cairo in 10/10/2010, by an Egyptian Creative Director “Ahmed Tohami” who has more than 12 years experience in the marketing communications and has deep understanding of Arab and Gulf Market, to fill the gap in the Middle East’s communications industry.
In a world where consumers shape the marketplace, we believe that marketers need more than just good advertising and publicity to drive profitable growth. Businesses need to be able to identify what the market wants in order to deliver responsive solutions. Our mission is to not only create compelling messages for these audiences, but to formulate integrated marketing-communication strategies rooted in extensive market research, ensuring that campaigns have lasting value for the client.
Advertising in FIKR relies on our unique blend of skills and expertise. Bearing in mind that we are marketers first, we are powered by our proven methodology, extensive experience and information technology. Our creative team that consists of a group of talented designers, art directors and copywriters all of whom are guided by a dedicated creative director support our advertising department.
Our advertising services include BTL “Below The Line” and ATL “Above The Line” services as well as branding services that compliment the clients’ Advertising campaigns. The ATL services include media strategy and planning for local and regional media channels.BTL services comprise of a less conventional method and focuses on direct means of communication. It focuses on opportunities to reach the audience on a one-to-one basis. BTL includes brand development and awareness, brochures, exhibitions, direct mail, and POS “point of sales” materials.
View All ProjectsFIKR has creative team with unlimited imagination that can come up with creative ideas. We create designs that connects the costumer and make our clients satisfied starting form logo and identity design, colors, graphics till we bring it to life.
REBRANDING, We make refreshing looks of the logos full of spirit to refresh the costumers and make our clients refresh their business. By recreate logos and identity.
Event Design, Management, planning and implementations of all types of events from small meetings to major launches and conferences.
EXHIBITIONSSTANDS
Creative stand design is basis from where our expertise stems. Creative designs are the key to high impact exhibitions stands and that is what you will get from FIKR. Whether your next project is an exhibitions stand or an event, small or large, local or international.
PR Strategy Developing programs that will work in this region and that meet specific client commercial and other objectives.
We also provide the following additional services:
• Press Release writing, translation and distribution.
• Editorial/Copy writing Services in both English and Arabic.
• Financial / Investor and IPO Relations.
WEB DESIGN &DEVELOPMENT Your website is the “Marketing Tool” which communicates with your target audience. We at Fikr design beautiful and thematic websites. We also effort Email Marketing and SOCIAL MEDIA MARKETING.
View All ProjectsAny great project is built on a foundation of solid planning, effective management and elegant execution. Our methodology ensures that delivery is consistent and you always know what is going on and what is the next step
View All ProjectsPerfection comes from hard work enough said .